PWA – Progressive Web Application – became a thing after 2015, when Google incorporated a strong focus on the mobile experience. 2015 was a pivotal year favoring PWAs, and the continued growth made them fit more and more into eCommerce. As eCommerce technology evolved, PWAs followed corresponding with the headless paradigm, to form now matching […]
Mobile devices generate about half of global web traffic. In many growing markets, smartphones have already overcome PCs and became the primary devices used for online activities. Mobile devices are no longer just used for idle scrolling of social media platforms; the more time we spend on mobile, the more often we use them for […]
Apple doesn’t seem to take lessons from the past… iOS 13 beta 1 version has resolved many annoying bugs of iOS 12 and onwards. But it didn’t release the document, which describes the bug fixes. Call it another PWA marketing failure or whatever you like— it’s difficult to comprehend why a technological giant of Apple’s […]
With Yehor Shytikov, Software Engineer at THE COFFEE BEAN & TEA LEAF, we talk about how Progressive Web App will change the eCommerce sector. You worked for some time with Magento. What is your experience with this platform at the beginning and how did it change over the years? Yehor Shytikov, Software Engineer at THE […]
To outrun old, well-established fashion houses, rising fashion stars focus on online presence. Social media, like Instagram, is a powerful channel for reaching fashion enthusiasts worldwide, and a way to maintain flexibility in testing new designs and markets — but how to turn such traffic into sales? Technology is the key. Eager to learn about solutions that […]
Here’s the first post in the series showing how Progressive Web Apps and microservices architecture can be introduced to your existing applications. As systems age, the development tools and system architectures they were built on can become increasingly obsolete. As new features and functionality are added, the complexity of these applications can increase dramatically, making […]
Together with ShopRank, we’ve recently created the State of mobile-first eCommerce report, focusing on the mobile experience and performance of 11,000 online stores. The results presented in the report aren’t optimistic. Speed and an engaging UX should be top features of mobile-first eCommerce, but the performance and accessibility audit average scores are 35/100 and 58/100 […]
Not so long ago Magento’s Peter Sheldon wrote a brilliant blog post about the Business value of Progressive Web Apps. It’s hard to not agree with the reasons he gave t there for investing in PWAs next year. According to our last report on eCommerce Trends for 2018: Progressive Apps seem like a new Mobile […]
Contentstack, the company that delivers a headless, enterprise-dedicated CMS platform, doesn’t need an introduction. Anybody familiar with MACH-oriented trends in eCommerce knows this already household name. This CMS is one of the brightest and most appreciated stars on the newborn “headless” tech scene, and already brought the attention of the most notable eCommerce businesses and […]
UX is gaining importance not only in terms of brand awareness but also conversion – all available data has left that issue without any doubts. Yet, for eCommerce businesses, it has been challenging to keep up with all the UX-trends without diving into time-consuming and expensive changes in the system’s architecture. Until now. Storefront UI is […]
Vue Storefront, though platform-agnostic by design, was always in a very close relationship with Magento because that was the platform on which we were able to make the most dynamic and visible performance gains. However, the time has now come for a new adventure. Our Shopware 6 integration Developer Preview will appear at the end […]