Performance and mobile-friendliness have been ranking factors in the Google Search algorithm for quite some time. We can endlessly debate on their weight and ultimate impact on the SERP position, but Google remains to be deadly serious when it comes to a general direction: top positions in search are for those who provide the best […]
COVID-19 continues to reshape the world as we know it. In the long run, eCommerce will inevitably turn out to be a winner of the current situation. However, it is not so easy to join the race, as the industry is going through significant changes. According to IBM’s U.S. Retail Index, the trend of people […]
Mobile devices generate about half of global web traffic. In many growing markets, smartphones have already overcome PCs and became the primary devices used for online activities. Mobile devices are no longer just used for idle scrolling of social media platforms; the more time we spend on mobile, the more often we use them for […]
Progressive Web App was hailed as the next big thing a few years ago. And yet—as is often the case with “revolutions” in the tech world—it hasn’t gained the traction predicted by those initial noisy headlines. Suggesting that PWA has somehow failed is, however, way wide of the mark; in fact, companies like Google and […]
Apple doesn’t seem to take lessons from the past… iOS 13 beta 1 version has resolved many annoying bugs of iOS 12 and onwards. But it didn’t release the document, which describes the bug fixes. Call it another PWA marketing failure or whatever you like— it’s difficult to comprehend why a technological giant of Apple’s […]
With Yehor Shytikov, Software Engineer at THE COFFEE BEAN & TEA LEAF, we talk about how Progressive Web App will change the eCommerce sector. You worked for some time with Magento. What is your experience with this platform at the beginning and how did it change over the years? Yehor Shytikov, Software Engineer at THE […]
Zadig & Voltaire, the French-based fashion company, has decided to launch a PWA with improved UX for mobile customers, in order to increase their chances of boosting revenues coming from online. The French government has just decided to impose a full lockdown in France, ordering citizens to limit social contact as much as possible. Only […]
Spree Commerce is an open source eCommerce platform built with Ruby on Rails. Spree features a modern responsive frontend but, as its core team, we decided to build an alternative PWA frontend using Vue Storefront and integrate it with an Instagram feed and an influencer referral program. To test it all, we launched a live […]
With the growing popularity of Vue Storefront, we are aiming high. We’d like to become the industry standard for eCommerce frontends. This means duplicating the leadership status we’ve gained in the Magento PWA world across all other platforms, including custom backends. In order to do this, it is not enough to develop just a single […]
This relatively new concept of software development is becoming one of the most significant trends that will soon change the face of eCommerce. Based on the idea of separating the UI (frontend) from the application logic (backend), it provides even the most mature businesses with the maneuverability and flexibility of a start-up. “Headless architecture” is […]
Contentstack, the company that delivers a headless, enterprise-dedicated CMS platform, doesn’t need an introduction. Anybody familiar with MACH-oriented trends in eCommerce knows this already household name. This CMS is one of the brightest and most appreciated stars on the newborn “headless” tech scene, and already brought the attention of the most notable eCommerce businesses and […]
UX is gaining importance not only in terms of brand awareness but also conversion – all available data has left that issue without any doubts. Yet, for eCommerce businesses, it has been challenging to keep up with all the UX-trends without diving into time-consuming and expensive changes in the system’s architecture. Until now. Storefront UI is […]
Vue Storefront, though platform-agnostic by design, was always in a very close relationship with Magento because that was the platform on which we were able to make the most dynamic and visible performance gains. However, the time has now come for a new adventure. Our Shopware 6 integration Developer Preview will appear at the end […]