Tag: eCommerce

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| General | June 28, 2021
It is not JUST about speed. It’s about UX, speed, and more

How many times do you click on a link and give up after a while because the page takes too long to load? In the 21st century, time is a scarce commodity, so the loading speed of a page plays a crucial role for both the search engine and the user. However, it is not […]

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| Business, General | June 2, 2021
How User Experience (UX) affects Conversion Rate (CR)?

A brand image and online sales depend on many factors: technical, strategic, marketing, but also the appearance and functionality of the shop. Transparency, correct arrangement of shop elements, and navigation are the basic factors that lead to success. Under the name, User Experience hides a whole package of knowledge and technologies from different areas: Marketing, […]

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| General | May 27, 2021
Pandemic speeds up Headless Commerce

The COVID -19 pandemic has rapidly transformed every stage of the purchase path, from how the customer relationship is established to the touchpoints that businesses should take advantage of to make their presence felt and leverage omnichannel sales. The bar was set high, but with the flexibility and customizability that headless commerce offers, eCommerce businesses […]

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| Business, General | May 25, 2021
What is the omnichannel sale and why it matters?

Omnichannel (or omni-channel) is a sales strategy that assumes that all available channels of attainment and customer service should cooperate at every stage to ensure the convenience of shopping in the retail network.  Its general idea is simple: the more integrated tools a customer has available for their shopping, the greater their sense of convenience […]

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| Business | November 18, 2020
Speed is crucial for SEO, but Google wants you to do even better

Performance and mobile-friendliness have been ranking factors in the Google Search algorithm for quite some time. We can endlessly debate on their weight and ultimate impact on the SERP position, but Google remains to be deadly serious when it comes to a general direction: top positions in search are for those who provide the best […]

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| Business | November 8, 2020
Time to market can make or break eCommerce business these days

COVID-19 continues to reshape the world as we know it. In the long run, eCommerce will inevitably turn out to be a winner of the current situation. However, it is not so easy to join the race, as the industry is going through significant changes. According to IBM’s U.S. Retail Index, the trend of people […]

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| General | October 19, 2020
How to make sales more personal with Vue Storefront?

The stats revealed that adding personalization may increase sales by an average of 19% across the board, and there is no need to prove that consumers’ birthdays are one of the most personal and pleasantly surprising ways to show them that you care. Having said that, I will show you how to add the “Date […]

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| General | May 25, 2020
Shopware PWA is about to speed up the design of your eCommerce business. We’ve checked how it works

Shopware PWA, even though it doesn’t impose any limits when it comes to customization for enterprises, was also conceived as the “shortcut” to the eCommerce industry dedicated to local businesses. All that said, we couldn’t forget about the UX while developing the product. How did we reconcile the seemingly opposing assumptions of flexibility and ease […]

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